WASHINGTON, July 12, 2021 /PRNewswire/ — A new foundation, “Catmosphere,” was introduced today with the mission of preserving the life of Major Cats and their essential ecosystems. Through public recognition campaigns and other initiatives, Catmosphere will interact in global outreach to amplify the do the job of Panthera, the only group in the world that is devoted completely to the conservation of the 40 species of wild cats.
Catmosphere was produced by Reema Bandar Al Saud, who in 2019 grew to become the initial female Saudi Ambassador to the United States of America. Her abilities in fundraising and arranging world-wide activities will support and help expand Panthera’s complete conservation attempts, so that, as a collective, they can safe a long run for Significant Cats.
In building her announcement, Princess Reema explained, “Catmosphere is a catalyst for modify. Its strategies and activations are introduced to create momentum globally close to Significant Cat conservation. I initially comprehended the danger to the future of Big Cats when I acquired about Panthera’s function in Saudi Arabia with The Royal Commission for AlUla, the place they are looking into the position of the Arabian Leopard in the Kingdom, with a see to forging a path for its restoration in the area.”
Relying on the expertise of the world’s leading cat biologists, Panthera develops and implements methods to analyze and defend the 7 species of Big Cats: cheetahs, jaguars, leopards, lions, pumas, snow leopards and tigers. Panthera associates with area and global NGOs, scientific institutions, neighborhood communities, governments around the world and citizens who want to enable assure a long run for wild cats.
In announcing their partnership, Dr. Thomas S. Kaplan, Founder & Chairman of the Board of Panthera reported, “As Panthera celebrates its 15 years of impact-driven cat conservation, it is simply just an honor to be supported by Catmosphere — a great new initiative led by Princess Reema, who enjoys a longstanding and remarkably distinguished observe document in mass-participation and inclusive strategies that provide about transform.”
“As wild cat fans dedicated to guarding all 40 species and their landscapes, we are always delighted to welcome new companions — primarily this sort of amazing and efficient types. Combined with Panthera’s exclusive attain, Catmosphere’s remarkable new eyesight, vast community spanning many sectors, and wealth of expertise in primary consequential campaigns certainly will make a needle-moving and long lasting contribution to securing the foreseeable future of significant cats globally.”
Catmosphere will harness the general public- and private-sector encounter of its team to forge new, ground breaking relationships with intercontinental brands, institutions, non-earnings and governments, as very well as localized communities of Big Cat supporters and conservationists. Through initiatives that transcend international borders, Catmosphere’s world wide mass-marketing abilities will guide Panthera in its critical mission to preserve the most imperilled large cats.
Princess Reema indicated that Catmosphere will accomplish its objectives by many strategic initiatives launching in 2021 and outside of.
“In 2021 we are launching our initial marketing campaign, Catwalk, a worldwide mass-participation exercise using area on 6 November,” she explained. “It varieties a bridge amongst cat conservation, the atmosphere, and lively life-style, and provides collectively my possess earlier ordeals in marketing campaign curation. I’m energized to perform with different stakeholders all about the globe to map a path for scalable, inclusive marketing campaign shipping and delivery that demonstrates how igniting a motion locally can final result in meaningful adjust, making sure the wellbeing and continuation of Significant Cat populations, globally.”
Released in 2021, Catmosphere is a foundation designed to activate impressive engagement and storytelling all around Big Cat Conservation. Catmosphere’s recognition-raising strategies are positioned to amplify the function of Panthera, the only organization globally that is devoted solely to the conservation of the world’s 40 wild cat species and their ecosystems. Employing the expertise of the world’s premier cat biologists, Panthera develops and implements techniques to study and shield cheetahs, jaguars, leopards, lions, pumas, snow leopards and tigers and the 33 smaller cat species and their broad landscapes.